The Inn On Gitche Gumee

Listings

0 +

Direct Bookings

0 %

Revenue Increment

0 %

Occupancy

0 %

Services Provided:

Revenue Management & Portfolio Scaling Strategies
Guest Communication
Listing Optimization
Social Media & Promotions
Marketing
Web Support & Design

Background

The Inn on Gitche Gumee is a family-run property in Duluth, Minnesota, offering 9 unique vacation rental units with a rustic, North Shore charm. While the inn has a strong reputation with loyal returning guests, it needed support to modernize its operations and stay competitive on platforms like Airbnb and Vrbo. With seasonal demand fluctuations in Duluth and growing competition from newer short-term rentals, the property required improved listing management, guest communication, and smoother coordination between bookings and turnovers.

Challenges

List the main problems or gaps the client faced.

Low occupancy or ADR
Poor guest communication/reviews
Weak online visibility / social media presence
Outdated website or booking engine

Actions Taken

Revenue & Listing Management

Implemented Pricelabs with custom rules
Optimized listings with SEO titles, descriptions, and photo mapping invoking the help of Rankbreeze

Guest Communication

Managed all guest inquiries across Airbnb, Vrbo, Booking.com
Streamlined response templates for faster replies
Resolved guest issues proactively

Social Media & Marketing

Developed posting schedule and branded content
Ran paid ads / boosted listings
Created campaigns targeting [audience]

Web Support

Updated property website with booking engine integration
Improved SEO and page load speed

Ensured OTA rate parity

Results

Show measurable outcomes (numbers are best, but can also be qualitative).

Occupancy increased by ___%
ADR grew by $___
RevPAR improved by $___
Guest ratings increased from ___ to ___
Social media followers/engagement grew by ___%

Website direct bookings increased by ___%

Conclusion

Wrap up with a short statement of value delivered.

Example: “By combining revenue management with improved guest communication and a stronger online presence, we helped the client increase both revenue and guest satisfaction while streamlining daily operations.”